Released on: September 19, 2008, 12:57 pm

Press Release Author: Ave Montague

Industry: Marketing

Press Release Summary: PR professionals Ave Montague and Cynthia Traina will give
individuals, non-profits and small businesses an all-day crash course on
do-it-yourself publicity on October 3, 2008 at the Museum of the African Diaspora.


Press Release Body: The seminar and lunch, priced at $495 or $395 for non-profits,
will provide the basics of getting thousands of dollars of free publicity plus an
introduction to Web 2.0 PR strategies. Participants will learn how to create
powerful messaging, write a press release that gets noticed, how to use social
networking sites as a promotional tool, learn which reporters to contact, how to
access free wire services, and will meet reporters who will be on hand to answer
questions about how to get their attention. They will also learn how to use powerful
Web 2.0 tools to get interviews and build a fan base.

Ave Montague is president of Ave Montague and Associates and founder /director of
the San Francisco Black Film Festival. Her clients include 1300 on Fillmore, The
Omega Boys Club, San Francisco Arts Commission, Urban Solutions, Comcast, TV One and
The Museum of the African Diaspora. Cynthia Traina, of Traina PR, comes from a
background in food PR and publishing, and is author of The Do-It-Yourself-Public
Relations Guide for Restaurateurs. A former account director for Hill & Knowlton,
she has taught PR seminars for the California Restaurant Association and for UC
California Extension, and has worked with a variety of clients including Intel
Corporation, New Resource Bank, The California Autism Foundation, 1300 on Fillmore,
Alioto’s Restaurant, and Ten Speed and hereabouts Press.



Web Site: http://prbuzzcamp.com

Contact Details: The Seminar takes place on October 3, 2008 from 10:00 am to 4:00
pm, at the Museum of the African Diaspora, Education Center, 685 Mission Street, San
Francisco, CA. For more information, or to sign up online, go to PRBuzzCamp.com or
call 415.771.9271. Advance registration required, limited to the first 20 people.
Lunch included. Attendees will take away a PR resource book, publicity templates and
San Francisco media guidebook.